Rumbi Island Grill Opens In California.
Rumbi Island Grill is opening with a bang in California. Its first restaurant here is in Mission Viejo and they’re having a Grand Opening Party to celebrate. The first 100 guests in line will receive a free meal card. And a drawing will be held to giveaway a free meal card for a year. The festivities are detailed below and will be followed by music and fire dancers.
WHEN: Monday, September 21, 2009 (11 – 11:30AM).
WHERE: 24000 Alicia Parkway Boulevard, Mission Viejo — The Gateway Center, near Jeronimo and Via Fabricante.
WHAT & WHO:
• Welcoming remarks from Ron Brown, Rumbi Franchise Owner.
• Welcoming remarks from Kat Vermelis, representing State Senator Mimi Walters.
• Welcoming remarks from Mission Viejo Council-member Trish Kelley.
• Welcoming remarks Chamber President Dennis O’Connor.
• Remarks from Margaret Pendleton, President of Saddleback Valley Educational Foundation.
• Ribbon cutting by Mission Viejo Chamber Ambassadors.
Nibbles of Tidbits was invited to attend a pre-grand opening cooking demonstration at Rumbi’s new Mission Viejo location — We sent guest blogger, Bonnie to cover the event. She’s an OC Interior Designer, foodie, International Surfing Museum Board Member and friend, and always provides a unique perspective. Unfortunately her camera didn’t deliver the food photos we were hoping for, but you can read her report below.
GO TRIBAL. EAT TROPIC. That’s the tag line of the brand new Rumbi Island Grill, according to co-founder and Vice President of Operations Deven Moreno, who hosted the hour long event. Deven is passionate about this new restaurant and stated that Mission Viejo is the first of 8 planned “fast casual” Island cuisine restaurants for Orange County. It is the 25th restaurant in the chain which started in Utah in 2000 and has since expanded to Colorado and Arizona.
The Rumbi concept centers on “gourmet” rice bowls. The bowls are combined with salad and then topped with chicken, steak, pork, veggies, tofu or shrimp. A variety of signature sauces and dressings are then added for a unique, customized dining treat. For this special Media event, Moreno cooked two of Rumbi’s most favored dishes – the Aloha Chicken Salad and the Volcano Blackened Mahi. Both are grilled or fried in 7 minutes or less using a small amount of sesame oil, which makes them not only fresh but healthy too.
Moreno emphasized that this is “Island” food rather than Hawaiian, and this theme is carried over and translated very well in the interior design. The interiors vary at each restaurant. At the new Mission Viejo store, there is a bit more emphasis on the surfing theme, with a picture of “Duke” Kahanamoku and other old time surfers in one corner. Other elements such as spears, arrows and palm trees are more universal, but the over-all look is both fun and family-friendly.
Whatever tropical island it invokes, the Rumbi concept is unique to Southern California and will surely catch on quickly. With all entrees priced under $10, their prices and attention to quality cannot be beat. It’s highly recommended that you mosey on over to Rumbi Island Grill to experience this brand new taste sensation!
Thanks Bonnie and welcome to California Rumbi Island Grill.
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